Idea Agency Receives 2017 ADDY Awards for Hudson Valley Work

Vincent, Chris, and Dennis at the 2017 ADDY Awards
March 7, 2017

The annual ADDY Awards have again awarded Hudson Valley Community College and Idea Agency for their excellent marketing work over the past year. On Friday, March 3rd, 2017 the 40-year-old award program displayed the best marketing work in the Albany, NY region and couldn’t deny the work of the Sturbridge marketing agency.

During the fun-filled night, Idea Agency President Chris Tieri, Hudson Valley Executive Director of Communications and Marketing, Dennis Kennedy, and Photography/Multimedia Specialist, Vincent Giordano, personally accepted the awards. “Our collaborative effort with the Hudson Valley Communications department has always yielded great work,” says Tieri. “And this year we are thrilled to be recognized again for our efforts.”

Special promotional events are vitally important to Hudson Valley marketing efforts, as are visually compelling imagery. It was fitting that the awards received covered both of these categories. The awards presented to Idea Agency and Hudson Valley Community College are as follows:

Card, Invitation or Announcement Campaign (Outdoor Athletic Complex Campaign)

Card, Invitation or Announcement Campaign (CIHS Notebook and Bonsai Trees)

Still Photography – Color, Single (Football Photo-Admissions Brochure)

The Albany Ad Club Association of Professional Communicators was founded in 1961 to help network advertising, PR and marketing professionals. Focusing on providing valuable industry education and a variety of forums for discussion, the Albany Ad Club is widely respected throughout the industry for their insights and expertise.

Located in Central New England, Idea Agency is driven to uncover all the possibilities to help their clients transform their business through brand development and performance marketing. Harnessing a culture of passion, process and the promise to bring their special X-factor to everything they do, Idea Agency encourages colleagues and clients alike to “Think Purple.” Current clients include Workers’ Credit Union, Hudson Valley Community College, UMass Memorial, UMass Medical School, Greater Marlboro Programs, Inc., Peppers Artful Events, and Discover Central Mass. More information about Idea Agency can be found at

Sign up for our newsletter, Scuttlebutt.


Newsletter sign up